Speakers

As the Global Head of Strategy & Marketing for Travel at Pinterest, Ashish Arya serves as the chief marketing officer of the travel business. Ashish is responsible for building, growing & managing the travel business. His team works with the largest travel brands in the world to inspire travelers in a meaningful way before they’re in the buying funnel, seamlessly guide them through it and creating a highly personalized experience. Prior to joining Pinterest in 2017, Ashish spent his career building some of the world’s biggest brands – including The Coca-Cola Company and Starwood Hotels & Resorts Worldwide. In addition to his role at Pinterest, Ashish serves as Executive Advisor to the Georgia Tech Marketing Association, Board of Directors for the Children’s Museum of Atlanta, and as a strategic advisor to hospitality companies.

Katie Briscoe is responsible for the development of core marketing services and talent along with helping to lead MMGY Global’s strategic growth through acquisition. In addition to being part of the global leadership team, Katie oversees the operation of the company’s integrated marketing communications brand, MMGY, which offers clients around the world full-service support, including brand planning, content and creative development, media planning and buying, marketing technology and data, CRM, and analytics. She also oversees the company’s North American PR, social and experiential brand, NJF.

Katie has spent over a decade with MMGY Global, leading strategic work for clients including Club Med, Marriott International, Destination DC, Namibia Tourism, Sixt Rental Car and Wyndham Hotel Group. She is currently a member of the Hospitality Sales & Marketing Association International (HSMAI) Americas Board as well as the recipient of the organization’s 2017 Chair’s Leadership Award. She has been named to the Expedia Select Board and is a designee to the Visit KC marketing committee.

She also is a frequent speaker at industry conferences, including Destinations International, HSMAI’s Digital Marketing Conference, Hospitality Industry Technology Exposition, Eye for Travel North America and Luxury Travel Advisor’s Ultra Summit. In addition, Katie led a record-breaking fundraising effort for pediatric cancer research as part of the Midwest Chapter of the Leukemia & Lymphoma Society’s Woman of the Year campaign in 2017.

Michael Bennett oversees global marketing, eCommerce and digital media at Cendyn. He has over 25 years of international management experience, working with companies such as White Lodging and KSL Capital. His specialties lie in both B2B and B2C marketing, digital implementations, all with a proven track record of success. Michael focuses on managing with an emphasis on profitable growth through an increase in CLV, while constantly reiterating that creative marketing is only successful when held accountable to the results it produces. Michael currently resides in San Diego with his wife and two beautiful daughters.

After 20 years in the hotel industry, Stuart Butler recently became the Chief Marketing Officer at the Myrtle Beach Area Chamber & CVB, the official destination marketing organization for the Grand Strand. A native of England, Stuart moved to the United States in 2001 and has spent the past two decades implementing marketing strategies for hundreds of hotels and destinations worldwide. With a degree in Rocket Science from the University of Kent at Canterbury, he leverages cutting-edge technology and takes a scientific and innovative approach to everyday marketing challenges. Stuart was previously the host of the hotel industry’s #1 podcast – “The Fuel Hotel Marketing Podcast”, but now spends his time challenging the status quo and redefining destination marketing.

Lisa Borromeo Checchio leads revenue generation and commercial strategy for Wyndham Hotels & Resorts, the world’s largest hotel franchising company with nearly 9,000 hotels across 21 brands in approximately 95 countries.

As Chief Marketing Officer, Lisa champions Wyndham’s portfolio of iconic, globally-recognized brands and its loyalty program, Wyndham Rewards, the number one hotel rewards program as named by readers of USA Today. A passionate brand builder focused on delivering meaningful experiences for the world’s everyday travelers, she guides a talented team spanning sales, customer engagement, marketing, digital, communications, loyalty, distribution and revenue management as they help fulfill Wyndham’s mission of making hotel travel possible for all. Embodying the company’s owner-first mentality, Lisa is a trusted partner of Wyndham’s thousands of franchisees and committed to their long-term success.

Throughout her tenure at Wyndham, Lisa has received recognition across the hospitality industry, most recently being named one of Global Business Travel Association’s 2020 “Top 50 Women in Travel” for her work helping Wyndham and its franchisees navigate the COVID-19 pandemic. She has also been honored by a number of industry and trade publications including, Ad Age’s “40 Under 40” in 2019, Hotel Management’s ranking of the Most Influential Women in Hospitality in 2018; Lodging’s 15 Women Making their Mark on Hospitality in 2017; and Hospitality Sales and Marketing Association International’s (HSMAI) Top 25 Extraordinary Minds in 2016.

Lisa serves as a Member of the Board for American Hotel & Lodging Association, HSMAI Americas, and HSMAI Foundation, an organization working to cultivate talent and leadership in hospitality. She also serves as a Member of the Board for Raritan Valley Habitat for Humanity.

Before joining Wyndham in 2015, Lisa spent 11 years at JetBlue Airways overseeing brand strategy and the execution of marketing programs, advertising, sponsorships, brand communications and design. Prior to JetBlue, she worked in event management in professional tennis (a personal passion) for several years. She earned her degree in Economics from The George Washington University.

Lisa lives in New Jersey with her husband and three sons. She is based in Wyndham’s Parsippany, N.J. offices.

Ed Crouch is Managing Director and Partner for BCG. He has spent 13 years with BCG and focuses all of his time in the travel space working broadly across the sector for both travel suppliers as well as various types of travel technology players. He supports his clients across a range of topics, but much of his experience is within commercial topics such as revenue management, loyalty, and personalization.

Dorothy Dowling is senior vice president and chief marketing officer for Best Western Hotels & Resorts. With more than 30 years in the industry, Dowling directs all marketing and sales strategies, overseeing Best Western’s loyalty program, consumer and field marketing activities, advertising, and public relations. Since joining Best Western in 2004, Dowling has implemented a number of measures to increase market share and contemporize the company’s iconic brand.

Dowling has received many honors, including being listed on the Global Business Travel Association’s (GBTA) Top 40 Women in Travel, receiving GBTA’s 2018 Allied Member of the Year, and being recognized as the 18th most influential chief marketing officer (CMO) in the world in Forbes/ScribbleLive/LinkedIn’s 4th Annual CMO Influence Study in 2015. Additionally, she has been honored with the prestigious American Hotel Foundation Award for Best Practices in Guest Loyalty Programs and a Bronze Stevie award in the Woman of the Year – Advertising, Marketing & Public Relations category, twice named as one of HSMAI’s Top 25 Extraordinary Minds in Hospitality Sales, Marketing, and Revenue Optimization, and inducted into the Direct Marketing News Marketing Hall of Femme. Dowling was also the recipient of the 2016 Applied Health Sciences Alumni Achievement Award, from the University of Waterloo, her alma mater.

In 2019, Dowling was named president of the GBTA Allied Leadership Council after previously serving as vice president. She is also chair of WINiT by GBTA’s Strategic Advisory Board serves on HSMAI’s Foundation Board of Directors, and US Travel’s Board of Directors. In addition to her industry leadership roles, Dowling serves as an Independent Trustee on CubeSmart’s (NYSE: CUBE) Board of Directors, the third-largest owner and operator of self-storage properties in the United States.

Dorothy was honored with HSMAI’s Albert E. Koehl Award for Hospitality Marketing in 2021.

J.D. Cain loves working as the VP of Sales at Revinate where, for 10 years, he has worked to bring hotels closer to their guests.

Jessica Davidson, CHDM, is a successful digital and brand marketing leader with a 20+ year track record of building enriching customer experiences, evolving world-class brands, and growing revenue. She is best known for her strategic thought leadership, operational effectiveness, and aligning high-performing teams to drive results.

Jessica is currently Senior Vice President, Digital & Brand Marketing for Wyndham Hotels & Resorts. She is responsible for developing a best-in-class digital and brand marketing strategy, and pushing the business forward through optimizing the digital and brand footprint, and launching new initiatives. Jessica is also a proud member of the HSMAI Marketing Advisory Board.

Prior to joining Wyndham, Jessica spent almost fourteen years at Victoria’s Secret Direct, where she was a key digital leader for site redesigns, enhancements, and new brand and product launches. Jessica has also served in a leadership capacity at Bed, Bath & Beyond, playing a pivotal role in their ecommerce content strategy.

Throughout Greg Duff’s 25+ year career working exclusively in the hospitality industry, he has dedicated himself to helping clients solve the range of “back of house” legal issues associated with owning and operating a modern hospitality operation – from advising on the myriad of issues associated with distribution and online travel to navigating the complex relationships among owners, operators, regulators and vendors/suppliers.

Dylan Ellsworth, CHDM is the director of brand marketing and creative for Gaylord Hotels. In that role he oversees the marketing strategy, messaging, and creative execution for the brand and its five resorts, including its food and beverage outlets, water parks, iconic Christmas programming, and special events. Prior to this role he worked as the director of social media strategy for the Americas at Marriott International, building the social media strategy and resources for more than 6,000 hotels, supporting paid social execution across the continent, and overseeing the organic and paid brand social strategies for Latin America.

Dylan began his career eight years ago as an intern at Marriott International in the Caribbean and Latin America, eventually becoming the manager for social media and then senior manager, social media, where he built a shared service to support the region’s hotels.

In his spare time, Dylan enjoys being outdoors, especially backpacking, having most recently backpacked in the San Juan Mountains of Colorado, traveling, and spending time with his fiancé.

Andrew Flack is a globally experienced, results-oriented commercial leader with over 30 years of hospitality experience across sales, marketing, revenue management, and hotel operations. He is passionate about making every hotel a leader in market share and revenue performance while enabling each commercial team member to reach their full potential.

Andrew joined Marcus Hotels & Resorts in 2020 as Chief Commercial Officer, having most recently served as Vice President Marketing & eCommerce with Hilton Worldwide where he supported more than 5,000 managed and franchised properties. Previous roles with Hilton included Vice President of Product Marketing & Customer Insights and Vice President of Global Brand Marketing. International posts with Hilton included Vice President Sales & Marketing Asia Pacific and Regional Director of Sales, Marketing & Revenue Management in Sydney, Australia.

He has his undergraduate degree in Economics & Accounting from the University of Newcastle upon Tyne in the UK, and his MBA from the Australian Graduate School of Management in Sydney.

Isaac Gerstenzang has served as Atlantis Paradise Island’s Vice President of Digital Marketing & CRM since December 2020. He brings 24 years of experience to his role with global marketing, CRM, e-commerce, and digital marketing in the hospitality and retail industries. At Atlantis Paradise Island, he is responsible for the digital marketing, media planning, CRM and web strategies, as well as campaign planning in close collaboration with the revenue teams.

Prior to Atlantis, Gerstenzang was the Director of Marketing Planning and Operations at Minor Hotels in Bangkok, Thailand where he increased revenue by 13% through a new omnichannel marketing strategy and oversaw an email marketing program which generated over $22 million in revenue in 2019. He also spent ten years at Two Roads Hospitality working in e-commerce, website and content strategy, during which website revenue increased sixfold. Gerstenzang previously led marketing and CRM initiatives for the New York Palace Hotel, Oliver Winery, and Chevys Fresh Mex Restaurants.

Gerstenzang earned an MBA from Syracuse University and has been a member of the HSMAI Marketing Advisory Board for over 10 years. He was the recipient of the 2016 HSMAI Top 25: Extraordinary Minds in Hospitality Sales, Marketing, Revenue Optimization, awarded the 2017 inaugural HSMAI Chair’s Leadership Award, and is a Certified Hospitality Digital Marketer and a Certified Revenue Management Executive.

As President and CEO of the Hospitality Sales & Marketing Association International, Robert A. Gilbert, CHME, CHA, has been guiding HSMAI through a dynamic and exciting period of change as the 7,000+ member organization has been re-established globally to grow the revenue for hotels through sales, marketing, and revenue optimization Most recent, the business model of the association was shifted with the introduction of organizational memberships which are now available in addition to individual memberships.

Bob holds a Bachelor of Science degree from the School of Hotel Administration at Cornell University and has been a member of HSMAI since joining the student chapter at Cornell. He is a past chair of the Events Industry Council (formerly CIC), and has served on the Board of Directors of the American Hotel & Lodging Association and the Travel and Tourism Coalition of the U.S. Travel Association. He also serves on a number of advisory boards of hospitality and hotel management schools.

Mandy Gill is Vice President Global Marketing for Marriott International. She is a results-driven digital marketer with 23 years of extensive well-rounded hospitality background including roles on and above property in Operations, Assistant General Manager, Sales, and a concentrated focus on Marketing & Digital for the most recent 15 years. Mandy built and launched the Brand, Marketing, Digital organization in Caribbean & Latin America, leading an international team, supporting hotels in 35 countries, while also integrating teams post Marriott-Starwood acquisition. She also leads the Demand Generation strategy & team with her Sales & Revenue counterparts, to build out strategic topline revenue generating strategies.

Adam Goldberg is passionate about helping hospitality companies innovate and grow to deliver the next generation of unforgettable memories for travelers. As a leader in BCG’s Travel & Tourism practice, he has helped hospitality companies launch new brands, leverage technology to enhance the guest experience, and use predictive analytics to better manage operations and their bottom line.

His clients range from global hotel companies to owner/operators, and extend beyond hotels to advise on strategic initiatives for theme park, cruise, and sports entertainment companies. Prior to joining BCG, Adam lived the SPGLife while working in Brand Strategy for Starwood Hotels.

He lives with his wife Melissa and their very energetic dog Pepper in Washington, DC.

Steven Gottlieb is an innovative and entrepreneurial revenue generation leader with significant experience in building high performing teams across multiple brands within luxury and independent hotels. He currently leads Sales, Revenue Management, and Digital Marketing for Graduate Hotels. Graduate Hotels, created and owned by AJ Capital is a well-crafted brand that resides in the most dynamic college towns across the US and UK. Steven has been instrumental in growing the brand from 8 to 32 hotels during the past three years. In addition, he is also leads revenue generation for AJ Capital’s newest brand, Marine & Lawn Hotels and Resorts. Marine & Lawn hotels celebrate the unique spirit of golf legacies with locations adjacent to the world’s most iconic courses. Prior to his current experiences, Steven has held leadership roles at SBE, Morgan’s Hotels Group, Ritz Carlton, and Marriott. He lives in Chicago with his wife and two kids. During his few free moments, he enjoys live music and outdoor activities with the family.

With KSL Resorts, Sara Harper drives superior commercial results leveraging best in class marketing practices. She supports resort teams with strategy, brand development, demand generation, communications, research, e-commerce, guest experience and overall revenue optimization.

Previously, as Director of Marketing for Hotel del Coronado and Beach Village at The Del in San Diego, she served as a commercial leader — overseeing overall positioning and branding for the iconic beach side resort. Sara led a large team and several agencies to deploy strategy for digital and offline marketing, e-commerce, public relations, social media, and lead generation.

In addition to her heart-centered leadership style and wicked revenue-driving skills, Sara prides herself for developing innovative campaigns and customer experiences.

Sara started her career with San Diego’s largest agency and then joined Loews Hotels, where she worked her way to a regional role. Sara most enjoys strategic brand marketing initiatives and hotel re-imagination/openings. Those talents were put to use in her role as opening VP of marketing communications for The Regent Las Vegas.

Sara’s work for KSL Resorts began in 2005 as director of marketing for La Quinta Resort & Club and then as marketing acquisition manager for Rancho Las Palmas Resort & Spa. Before joining The Del in 2011, Sara spent 3 years in Sydney, Australia as managing director of guerilla marketing agency, Notorious. In 2017, Hotel del Coronado joined Curio Collection by Hilton and plugged Sara into the Hilton enterprise and their managed services teams.

Sara is an avid yogi and enjoys cooking, hiking and skiing. She resides in Coronado, CA with her 14-year-old son, Winston.

Theo Holloway is the Senior Director Loyalty, Customer Engagement for Best Western. Prior to Best Western, Theo was Vice President of Digital Marketing for Remington Hotels where oversaw a blended portfolio of 80 branded and independent hotels throughout the US. He has extensive experiences managing a variety of services and budgets related to local, search, paid, social, email, and analytics within the hospitality industry. Prior to Remington, Theo was a Regional Director of Revenue Management where he was responsible for revenue oversight of full-service hotels in North America across multiple brands: Hilton Worldwide, Intercontinental Hotels Group, Radisson and Best Western. Theo received his Bachelor of Arts in Communications from University of Colorado – Boulder, and is currently the Chair of HSMAI’s Marketing Advisory Board.

With 15+ years of hospitality-related experience, Nancy Johns is an expert in being able to critically evaluate and respond to evolving environments with the proven ability to lead her team to increased success. At Crescent Hotel & Resorts, Nancy is directly responsible for a team of talented marketers focusing on developing and executing effective Marketing Strategies for over 100 hotels & resorts. Nancy also serves on several hospitality marketing advisory boards.

Andrew Kandel leads the North American business for Waze at Google. With sales and marketing leadership experience across the world’s most premier Digital, TV & Sponsorship properties, he has been at the vanguard of advertising innovation for over 20 years. Most recently, he ran Sales Excellence for Google’s Enterprise Ads practice and Headed Adverting Partnerships in the Telecom sector for four years before that.

Prior to Google, Andrew held leadership roles at NBC Sports, the NBA, NASCAR and IMG (where he represented the US Olympic Team’s development efforts).

On a personal note, he, his wife Melissa, and their two children Samantha & Jack are native New Yorkers who live in Chelsea. He’s a passionate foodie and an avid fisherman.”

As the Digital Analytics Senior Manager, Melissa Kavanagh is responsible for tracking, measuring, and dispersing of website data and recommendations to the digital marketing team at Westgate Resorts. While she is relatively new to her role at Westgate, she’s no stranger to hotel marketing, having spent the prior 15 years at Fuel Travel as the Director of Analytics. She has presented ongoing results of the Fuel Travel COVID-19 Consumer Sentiment Study to HSMAI members throughout the pandemic. She is also a former co-host of the award-winning “”Fuel Hotel Marketing Podcast.”” Melissa is passionate about making data comprehendible and actionable.

A native of New York, Melissa now lives in Myrtle Beach, SC where she is a proud dog mom, marathoner, and North Myrtle Beach Community Band clarinetist and board member.

Brian Klein serves as the voice of the consumer and leads collaboration and communication across the integrated planning practice within MMGY. Partnering with the account management and channel teams, he provides research, insight and strategic guidance to achieve client goals and objectives. Brian brings more than 20 years of experience in all phases of marketing and brand management, promotions, advertising and operations in the hospitality, electronics and packaged goods industries. Prior to joining MMGY Global, he served as the Senior Director of Brand Marketing for Hard Rock International and Regional Director of Marketing for Hyatt Hotels & Resorts. Client experience includes work with over twenty global hospitality brands including Starwood Hotels & Resorts, Aimbridge Hospitality Palladium Hotel Group, Wyndham Hotel Group, The Leading Hotels of the World, as well as individual luxury resorts including Terranea Resort, Bacara Resort and Spa, The Meritage Resort and Spa and Casa de Campo Golf Resort and Spa.

Flo Lugli, a well-known expert on travel industry distribution, travel technology, and digital presence, was recently recognized as one of the most influential women in hospitality technology by Hospitality Financial and Technology Professionals (HFTP). She has also been recognized as one of the “Most Powerful Women” in Travel for 7 years by Travel Agent Magazine and among the top 75 hotel executives and top 10 technology experts by Lodging Magazine.

As Principal of Navesink Advisory Group, LLC, Flo leverages her vast experience, industry expertise and thought leadership to help businesses drive revenue growth and enhance profitability. She most recently served as interim Chief Commercial Officer, Americas for Radisson Hotel Group.

She is a current member of HSMAI’s America’s board of directors.

Raul Moronta is an accomplished Commercial Strategy Executive with passion for revenue generation and developing high performing teams. He joined Remington in 2020 as Chief Commercial Office and has over 25 years of experience in operations and revenue management. Most recently, Raul was the Senior Vice President of Revenue Management for Crescent Hotels & Resorts. Prior to Crescent, Raul held several senior level positions at Starwood Hotels & Resorts and Hersha Hospitality Management.

Caroline MacDonald oversees sales and marketing initiatives within Rosewood Hotels & Resorts, including the management and supervision of Rosewood’s five regional sales offices, and the properties’ directors of sales and marketing. Caroline has over 25 years of experience in the luxury hospitality industry and prior to joining Rosewood, she spent fifteen years with Auberge Resorts. Most recently, she held the position of chief marketing officer for two years and previously, she served as senior vice president of sales and marketing for thirteen years. She was recently recognized as one of Los Angeles’s Woman of Influence by American City Business Journals and Bizwomen for 2016.

Marina MacDonald serves as Chief Marketing Officer for Red Roof®. Responsible for Red Roof’s Marketing and Communication programs including corporate and employee communications, public relations, brand marketing, sales and issues management communications. Marina develops marketing initiatives that build the brand, support an integrated sales program, and increase customer loyalty as well as franchisee and stakeholder satisfaction. Marina is an experienced storyteller, communicator and marketer who inspires passion for Red Roof brands and weaves effective communication to drive business objectives for the organization and our franchise partners.

In her time at Red Roof, Marina has helped guide the company to explosive profitable growth, including the creation of the successful brand extensions Red Roof PLUS+®, extended stay brand HomeTowne Studios by Red Roof®, and soft brand The Red Collection®. She also spearheads a company-wide initiative to support women in hospitality through Red Roof’s Forum on Leadership for Women Entrepreneurs for which the American Hotel & Lodging Association (AHLA) awarded her the industry’s Paving the Way award. Most recently, Marina was announced a winner of Adweek’s 2021 CMO Awards.

Prior to joining Red Roof, Marina served as Senior Vice President, Sales and Marketing for Remington Hotels as well as Vice President of Sales at Wyndham International. Marina is the America’s Board Chair for Hospitality Sales & Marketing Association International (HSMAI) and is a Certified Hospitality Digital Marketer (CHDM). She has been named among the Top 30 Most Influential Women in Hospitality by Hotel Management and has been featured on the cover of LODGING magazine.

Considered one of the travel industry’s top minds in marketing and strategic planning, Clayton Reid has worked with companies around the world for over two decades. He is responsible for MMGY Global’s overall vision and leads the company’s $60 million marketing communications practice across six countries and 10 offices. Heavily involved with industry advocacy, Clayton is a sought-after speaker and has been featured by news organizations such as Bloomberg, NPR, The Wall Street Journal, The New York Times and CNN. He has served on boards including The United States Travel Association, The New York City Hospitality Council and The World Alpine Ski Championships, and he is a strategic council member of Gerson Lehrman Group (GLG) in their travel advisory practice. Clayton has twice been awarded the American Express Steven Harvey Achievement Award for Marketing and has been selected for the exclusive Arthur Page Society. He is also an advocate for sustainability and social cause in travel, being featured by Skift and Forbes for MMGY Global’s international push to make travel a platform for equality and understanding.

Dean Schmit has more than 25-years’ experience in the hospitality industry with a background in distribution, revenue management, ecommerce, reputation management, and most notably, metasearch marketing. Many know Dean from his years working in the marketing services division of DerbySoft, and from his time launching metasearch marketing programs at Wyndham. Dean founded his own companies, Base Camp Meta and MetaSearchMarketing.com, to provide both an educational resource as well as help hoteliers run their metasearch marketing campaigns. Dean has been a speaker at various conferences on the topic of metasearch including the last HSMAI Marketing Conference in January 2020.

Leah Simpson is a digital marketing professional with over a decade of experience spanning multiple marketing channels and client types – including retail, technology, and travel. Leah now serves as an Account Director at Koddi leading an incredible team responsible for managing ~$50M in advertising spend per year across several tactics including MetaSearch, Social, Display, and Paid Search. Leah has a passion for leveraging technology wherever possible – allowing client service teams to focus on the personal relationship building and service that differentiate Koddi as a leader in travel technology.

Stephanie Sparks Smith is Founder and Digital Matriarch at Cogwheel Marketing and partner and consultant at Cayuga Hospitality Consultants. Her focus is helping owners and franchise management companies drive incremental exposure and revenue to their websites and online channels through hotel digital marketing and advertising. The expertise of Cogwheel Marketing is maximizing the offerings of the branded hotel systems then coupling supplemental strategies when brand marketing stops and hotel level marketing begins.

Amanda Szabo is CEO & Founder of ResortPass.

Dan Wacksman is the founder of Sassato LLC. Sassato is focused on helping hotel management companies, ownership groups, hotels/hotel groups, and related technology companies in strategic planning and improving their marketing, distribution, technology, and implementations.

Dan has over 20 years of experience in the hotel and travel industry. Before forming Sassato, Dan was Senior Vice President of Marketing and Distribution for Outrigger Hotels and Resorts. He oversaw marketing, digital, loyalty/CRM, contact center operations, OTA relationships, and overall distribution strategy. Previous roles include; Managing Director GTA China and Regional Director for GTA Asia, where he had overall responsibility for offices throughout the region (GTA was one of the largest travel wholesalers). General Manager of Aoyou.com, an Online Travel Agency based in Beijing, and Director of Strategic Development for Travelport, where he was involved in acquisitions, integrations and strategic initiatives.

Dan is the co-creator and instructor of the popular Hotel Digital Marketing Essentials online course and also teaches a class digital marketing class at the University of Hawaii. Dan recently completed a two-year appointment as chair of the HSMAI Marketing Advisory Board, and still serves on the board. Dan was recognized by HSMAI as one of the Top 25 Extraordinary Minds in Hospitality Sales, Marketing, and Revenue Optimization.

David Warman is a Principal at Red House Strategy, Inc. a boutique strategy and revenue optimization consulting firm. He is an experienced hospitality executive having held senior leadership roles in Marketing, Revenue Optimization, and Insights at some of the world’s largest and most prestigious hospitality brands – Four Seasons. IHG, and Hilton Hotels and Resorts. David brings an innovative approach and a wide breadth of global experience leading teams across multiple disciplines enabling improved customer experience, unlocking new revenues, increasing profitability, and building strong team member engagement. He is member of HSMAI’s Revenue Optimization Advisory Board.

An 18-year marketing veteran, with 13 years in the hospitality industry, Monty White has worked for Bluegreen Corporation, Hilton Worldwide, and is currently the Director of Marketing for Visit Irving. He is also the former president and managing director for the HSMAI Dallas/Fort Worth chapter.

Monty has a Bachelor of Arts from the University of North Texas, and an MBA from the University of Dallas. He was awarded a Bronze Addy for advertising excellence, and the HSMAI-DFW Horizon and President’s Awards. However, he is most proud of his award for the Most Gutter Balls at the annual Las Colinas Association Bowling Tournament.”

Holly Zoba is the founder of Scout Simply which develops sales and marketing training for hotels. She helps hotels align soft skills with technology for better results. Holly began her career working in hotels with Hospitality Partners and also spent several years with Signature Worldwide as their SVP of Hospitality. She is the co-author of the CHDM – certified hotel digital marketer and teaches two of the digital essentials classes for HSMAI – Marketing and Sales. She is a past chair of the Marketing Advisory board, a frequent industry speaker and author and a full stack web developer.

Additional speakers are regularly added to this line up!